61% Companies want to market in the metaverse: Survey

  • 44 percent marketers plan to run advertising campaigns in the metaverse in 2022, a survey suggests.
  • Social media and content marketing have been the go-to options for marketers and companies who want to expand their reach amongst the digital audience.
  • As the craze for web3 and the metaverse is catching up, more and more marketers want to establish their brand presence in the digital universe.