Indian Short-Video Apps Such As Moj and Josh Have $19B Monetization Opportunity by 2030

Short video apps such as Moj and Josh have an up to $19 billion monetization opportunity by 2030, a report by management consulting firm RedSeer Consulting showed.

Following the exit of Chinese short video giant TikTok in 2020, Indian short video apps have scaled up to 300 million active users cumulatively at present, the report said.